SEO Specialist

Alexandria, VA
Full Time
Digital Marketing
Mid Level
Reingold is hiring a Search Engine Optimization (SEO) specialist to join our fast-paced digital marketing team. We’re looking for someone who enjoys shaping content and strategies that help clients reach audiences that are actively seeking relevant information.

You can expect to do the following day to day:
  • Analyze search engine query data to understand relevant user questions and intents and identify priority keywords.
  • Translate insights into data-backed web content recommendations and strategies that advance client goals and objectives.
  • Conduct landscape analyses to identify and benchmark against clients’ competitors.
  • Identify technical or structural issues with client websites that may be hindering SEO performance and collaborate with clients and internal teams in prioritizing and addressing them.
  • Develop monitoring dashboards and analyze performance to help clients understand relevant shifts in searcher intent and content performance over time.
  • Identify testing opportunities and work with clients and internal teams on implementation to improve performance over time.
  • Collaborate with teammates executing digital marketing strategies, helping ensure integration points between SEO, social media, email marketing, and digital advertising.
  • Collaborate with teammates in UX, web content strategy, and web development to ensure integration of SEO strategy into website builds and redesigns.
  • Stay up to date on the latest SEO trends and search engine updates.
This position is a good fit for someone with an entrepreneurial spirit who is versatile, reliable, intellectually curious, and has the following qualifications and skills:
  • At least four years of relevant professional experience.
  • Experience with keyword research tools (e.g. Semrush, Similar Web, Google Ads Keyword Tool) and web analytics (e.g. Google Search Console, Google Analytics).
  • Proficiency in Excel.
  • Savvy in translating client goals into data-backed content plans.
  • Excellent written and oral communication skills.
  • Bachelor’s degree or equivalent professional experience.
*Please note this is a Hybrid role, requiring 2 days an on site at Reingold’s headquarters is in Alexandria, Virginia or Raleigh, North Carolina.

Reingold offers competitive salaries, a comprehensive benefits package, a fun (and sometimes zany) workplace culture, and growth opportunities in a variety of specialty areas. That means when we find good people (and they find us), they stay around for the long term.

Reingold is dedicated to fostering an inclusive environment and providing equal opportunity for individuals of all abilities. If you require assistance or need accommodations at any stage of the application process due to a disability or medical condition, we encourage you to reach out. Please feel free to email [email protected] or contact a member of the HR team at 202.333.0400.

Reingold has a policy of maintaining a workplace free of drugs and alcohol. Reingold will ensure a safe, healthy, and productive work environment for our employees and others. The unlawful or unauthorized use, abuse, solicitation, theft, possession, transfer, purchase, sale, or distribution of controlled substances (including medical marijuana), drug paraphernalia, or alcohol by an individual anywhere on Reingold premises, while on company business (whether or not on Reingold premises), or while representing the company is strictly prohibited.

All employees and applicants are hereby advised that full compliance with this policy is a condition of employment at Reingold. Any employee who violates the foregoing policy will be subject to disciplinary action, up to and including termination.

Applicants must have authorization to work for any employer in the U.S.  We are currently unable to sponsor or take over sponsorship of an employment visa.

Reingold is an equal opportunity, affirmative action employer. Women, minorities, veterans, and people with disabilities are encouraged to apply.
 
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